Manufacturer: Shenango China
User: Maxwell's by the Sea – Huntington Beach, California
Date of plate: circa 1990's

Matchbook from Maxwell's by the Sea

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Notes: According to The Lost Landmarks, Maxwell's by the Sea opened in 1976, replacing The Fisherman and becoming "an iconic favorite with the locals and tourists alike."

A Los Angeles Times story from late 1994, noted that a recent inspection with an estimate of more than $1 million in repairs would force the restaurant to close on Jan. 7, 1995.

The softly octagonal plate is a deep burgundy (#22 Crimson) with an Art Deco logo of stylized man and woman resting against a horizontal line, underneath which is MAXWELL'S, all in coin gold decoration.

Sources:
The Lost Landmarks https://thelostlandmarks.com/collections/maxwells-by-the-sea-at-huntington-beach-pier
LA Times archives https://www.latimes.com/archives/la-xpm-1994-12-22-me-11875-story.html
CALISPHERE/University of California https://calisphere.org/item/0fb0c824f2e7c768c562d8723e91ccfa

Contributors:
Max Jackson: photos
Rodric Coslet: ID, photos