Manufacturer: Unknown
User: Hotel Winecoff Coffee Room / Coffee Shop
Date of butter pat: Unknown

Detail of postcard showing coffee shop

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Notes: The Hotel Winecoff, located at 176 Peachtree and Ellis Streets in Atlanta, GA was built in 1913 and was Atlanta's tallest building at 16 stories. Constructed by William Fleming Winecoff, he was proud of his "fireproof" hotel built of brick and stone. In 1946, it was the scene of the worst fire in United States history, killing 119 people who couldn't escape, since the hotel had no fire escape, fire doors or sprinkler system. Mr. Winecoff, who also lived in the building, died in the fire as well. A photo showing a woman jumping from the blazing building won a Pulitzer Prize for Georgia Tech student Arnold Hardy. The fire became a watershed event for fire safety.

In the 1950s, after extensive remodeling including modern fire precautions, the building reopened as the Peachtree on Peachtree Hotel. It was later turned into a home for the elderly and closed once again in the 1980s. It was renovated and reopened circa 2007 as the Ellis Hotel, a boutique hotel.

This unmarked butter pat has a wide rust band and rust design in the well of a butter pat with the words: Winecoff Coffee Room. The only reference found to the Winecoff Coffee Room in an illustration of a configuration of the coffee shop – and labeled Winecoff Coffee Room – Best in Georgia – on page 153 of the 1944 book, Restaurant Management, Principles and Practice by Joseph Oliver Dahl, shown above.

Source:
Restaurant Management, Principles and Practice by Joseph Oliver Dahl, 1944, page 153, courtesy of Cornell University Olin Library

For related info:
Winecoff Hotel by Maddock Pottery Co.
Winecoff Hotel 2 by Syracuse China
Winecoff Hotel 3 by Syracuse China

Contributor:
Kathleen Lathom, butter pat